About Devyani Vats
AI creative strategist, entrepreneur and branding consultant based in Patna, Bihar, India — building brands with AI, creativity and innovation for clients across 12 countries.
Work with me
Who is Devyani Vats?
Devyani Vats is the Founder & CEO of Dev Creative Agency, an AI-powered creative agency specialising in AI branding, website design, graphic design, UGC video ads, SEO and digital marketing. She works with founders and marketing teams who want the strategic depth of a consultancy with the speed of an AI-native studio.
Her career began with freelance logo and social design work for local businesses in Patna. As clients grew, so did the scope — from single deliverables to complete brand systems, conversion-focused websites and always-on creative programs. In 2022 she founded Dev Creative Agency to formalise that approach, and in 2023 she rebuilt the studio around an AI production workflow that cut turnaround times by roughly 60% without compromising craft.
Mission: make world-class branding accessible to ambitious businesses by combining human creative direction with AI leverage. Vision: build India's most trusted AI-first creative agency — known for taste, speed and measurable results.
Her business philosophy is simple: strategy before aesthetics, systems before one-off assets, and outcomes before output. Every engagement is measured against something real — branded search, qualified enquiries, CPA, ROAS or organic traffic.
Career milestones
2019
First freelance clients
Started designing logos and social creatives for local Patna businesses while studying design.
2021
Specialised in brand systems
Moved from one-off deliverables to complete identity systems for D2C and B2B brands.
2022
Dev Creative Agency founded
Launched the agency with a two-person team and a promise: strategy-led creative, delivered fast.
2023
AI production workflow
Built an AI-assisted pipeline for product photography, video and copy — cutting turnaround by 60%.
2024
Global client base
Expanded to clients across 12 countries with a distributed creative and growth team.
2026
AI creative consulting
Advising founders and marketing teams on AI-native branding, content systems and growth.
Core areas of expertise
Seven disciplines, one integrated creative and growth system.
AI Branding
AI-assisted brand strategy, naming, positioning and visual identity systems that scale across every channel.
Website Design
High-converting, blazing-fast websites and landing pages engineered around Core Web Vitals.
Graphic Design
Logos, packaging, product listings and social creatives built on a disciplined design system.
UGC Video Ads
Scroll-stopping creator-style ad concepts, scripts and edits tuned for Meta and YouTube performance.
SEO
Technical SEO, schema architecture, topical authority and content that compounds organic traffic.
Digital Marketing
Full-funnel paid social, email and content marketing measured against pipeline, not vanity metrics.
Creative Strategy
Research-led creative direction that turns positioning into campaigns brands are remembered for.
The agency behind the work
A distributed AI-first creative team delivering brand, web, content and growth.
Brand & Identity
Positioning, naming, identity systems and packaging built with AI-accelerated research and human craft.
Web & Product Design
Premium websites, landing pages and product interfaces designed to convert and engineered to rank.
Visual Content & Design
A always-on creative engine for catalogues, marketplaces and social feeds — produced at AI speed.
Video, Audio & Media
Ad creative, brand films, sonic identity and channel branding for teams that publish every week.
Growth & Marketing
Full-funnel growth programs where creative, media and SEO compound into predictable demand.
Work that moved the numbers
Brand systems, websites and ad creative built for measurable outcomes.
- Branding
Aurea Labs — AI-first brand system
+142% branded search, 3.1x average order value in 5 months.
- Website
Northwind — conversion-first website
2.8x qualified enquiries, LCP down to 1.1s.
- UGC
Orbit Foods — UGC ad engine
CPA down 47%, ROAS 4.6 sustained across a quarter.
Trusted by founders and marketing leaders
Results, craft and communication — the three reasons clients stay for years.
“Devyani thinks like a founder first and a designer second. That combination is rare and it shows in the results.”
“We came for a website and left with a brand strategy that reshaped our entire go-to-market.”
“The AI workflow at Dev Creative Agency gave us agency-grade creative at startup speed.”
“Clear communication, premium craft, on time — three things we had never had from an agency before.”
Frequently asked questions
Who is Devyani Vats?
Devyani Vats is an AI creative strategist, entrepreneur and branding consultant based in Patna, Bihar, India. She is the Founder & CEO of Dev Creative Agency, where she leads AI branding, website design, graphic design, UGC video ads, SEO and digital marketing for brands worldwide.
What does Dev Creative Agency do?
Dev Creative Agency is an AI-powered creative agency offering brand identity, premium website design, graphic and packaging design, UGC and AI video production, AI product photography, custom music production, SEO and full-funnel digital marketing.
Which industries do you work with?
D2C and e-commerce, SaaS and technology, real estate, hospitality, education, healthcare, fashion and professional services — across India, the UK, the US, the UAE and Australia.
How does the AI workflow actually help my brand?
AI compresses research, ideation and production. Strategy, art direction and quality control stay human, which means you get more creative variations, faster testing cycles and lower production costs without losing craft.
What is the typical project timeline?
Logo and identity projects run 1–2 weeks, full brand systems 3–4 weeks, websites 3–6 weeks, and ongoing creative or growth retainers start within 5 working days of kickoff.
How do I start a project?
Book a free consultation or message +91 96931 25731 on WhatsApp. You will receive a scoped proposal with deliverables, timeline and pricing within 48 hours.
Work with Devyani Vats
Book a free 30-minute consultation with Devyani Vats and leave with a clear creative and growth plan.